Mobile application for webshops: How can you increase your sales with your own application?
Why is the webshop application vital in 2024?
Table of contents
In digital commerce, where more than 80% of customers browse from a mobile phone, it is essential for an online store to have its own mobile application. E-commerce apps offer an outstanding opportunity for webshops to increase their traffic and build a closer relationship with their customers.
Competitive advantage in online sales
A well designed one webshop application provides a significant competitive advantage in the online market. Successful sales no longer depend only on the product selection, but also on how easily and quickly the customer can order. The mobile application provides webshops with a shopping experience that far surpasses traditional web interfaces.
Faster purchase process
E-commerce apps make shopping extremely fast and easy. In contrast to mobile versions of webshops, applications provide immediate access to products, and payment is much smoother with already saved user data.
Personalized notifications for customers
One of the biggest advantages of the online store app is push notifications use. With these, we can immediately notify our customers about sales, inventory updates or personalized offers, which can significantly increase the number of repeat purchases.
Customer preferences and personalized offers
The online shop application enables a detailed analysis of customer habits. We can create personalized offers based on user behavior, which significantly increases the conversion rate and customer satisfaction.
Achieving a higher basket value
With webshop applications, it can be observed that the average shopping cart value of customers is higher than on the web interface. Easy navigation and personalized recommendations encourage customers to buy more products.
Mobile webshop or dedicated application?
Although a web store optimized for mobile is also important, a dedicated e-commerce app provides many additional services. Faster loading, offline catalog browsing and a smooth payment process all speak in favor of the app.
Summary
The mobile application is no longer just an option for webshops, but a fundamental tool for online commerce. A well-designed online store app not only improves the customer experience, but can also significantly increase sales figures and customer loyalty.
Take your online presence to the next level. Take it up with us connection for consultation.
Related article: